束寧睿 視覺傳達 作品集

I did three projects: a graphic design project, a user interface design project and a brand project.

I believe that a good graphic design can help a brand to increase its visibility and have a positive and important impact on the consumer. In my graphic design project, which is also a signage project, I researched a physical art museum: The Art museum of Nanjing University of the Arts. I redesigned the entire guide system to make it more reasonable, so that, the audience will get better experience. 

My second project is a Ui design project, which is about an art app called ARTIST. This is an app for mobile devices, which focuses more on increasing the interaction between the public and the art professionals.

My third project is a brand design project about helping the European gaming brand GANAR BET to join the Chinese market. I emphasized the characteristics of the collision between the traditional culture and the betting industry. I think increasing the intimacy of consumers in the mainland China can enrich the functionality of the brand and expand the market.

我一共制作了三個項目，分別是一個平面設(shè)計項目、一個用戶界面設(shè)計項目和一個品牌設(shè)計項目。

我認為一個好的設(shè)計能夠幫助品牌去提升它的視覺效果并對品牌的用戶有一個正面且重要的影響。在我的平面設(shè)計項目中，我進行了一個標志的設(shè)計。我調(diào)研了一個南京當?shù)氐囊粋€實體美術(shù)館：南京藝術(shù)大學(xué)美術(shù)館。根據(jù)我的調(diào)研，我重新設(shè)計了該美術(shù)館的引導(dǎo)系統(tǒng)從而使該展館的觀展人員能夠有更好的觀展體驗。

我的第二個項目是一個關(guān)于叫ARTIST的APP的用戶體驗設(shè)計項目。這個APP主要用于手機設(shè)備，是一個用來增加藝術(shù)家和大眾互動的手機軟件。

我的第三個項目是一個關(guān)于幫助歐洲游戲品牌GANAR BET開拓中國市場的品牌設(shè)計項目。我在項目中強調(diào)了傳統(tǒng)文化和博彩文化的沖突性。我認為增加同中國大陸用戶的親密度能夠增強品牌的功能性并幫助品牌擴大市場。